Business to Business, Interesting Articles
Getting Manufacturing Animated
An insight from Dave Meadows, Managing Director at PUSHED
Commissioning animation as a manufacturer can significantly boost your communication strategy. The versatility of animation makes it an invaluable tool for simplifying complex processes, rendering your message more accessible to your audience, and ultimately saving time and resources in the long term.
At the outset of the commissioning process, clarity on your objectives is paramount. Whether you aim to explain a process, spotlight a product, or bolster engagement, defining your goals is crucial. Should you find yourself uncertain about the best direction to take, reputable animation studios can offer guidance and assistance.
When looking for animation partners, prioritize those with experience in manufacturing or industrial animations. Review portfolios to ensure they match your desired style and quality standards. It’s beneficial to start by sending an outline email to gauge their interest in the project, including details such as objectives, target audience, budget, and timeline. This gives the studio a clear understanding of your requirements, setting the stage for a more productive first meeting where they can provide initial insights and estimates.
Stay closely involved with the animator throughout the production process. Offering feedback at every stage helps keep the animation in line with your vision. Make important decisions promptly, especially regarding changes to the animation order and script, as adjustments during the storyboard phase are generally more cost-effective than later on. Once the animation is finished, utilize your communication channels to promote it efficiently. To see how the animation process works, take a look at this animation!
https://www.pushed.co.uk/video/how-to-just-make-an-animation/
By adhering to these steps, you can seamlessly commission animation to amplify your communication endeavours as a manufacturer.
If you would like to discuss animation for your business, contact Pushed;
